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China Marketing And Branding. Reading The Tea Leaves.

The DragonBeat blog has a great post, entitled, "Why foreigners are beating China’s tea-makers on their home turf." The post is on why China has none of the leading tea brands worldwide, but what it says pretty much applies... [[ This is a conte... ...full story at China Law Blog

from China Law Blog on Sun, Sep 20 2009

see also:

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19 Aug 08 visit On The Benefits Of Chinglish  »  China Law Blog Very insightful post on Matt Schiavenza's blog, entitled, "Why Chinglish Exists." Post starts out with a great story on the Great Communicator (Ronald Reagan) and then explains the marketing benefits of using English, no matter how mangled: In mainland...
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